[Image: National Geographic]
Have you watched the news recently?
Don’t tell me. Let me guess!
Either you have and flicked it off saying “What is this trash?” or if you read alternative news sources, probably something like “Ok, I get it. Things are rough. Now what?”
Or is it just me?… Read More
“The lips of wisdom are closed, except to the ears of Understanding.”
So starts the first chapter of The Kybalion.
I discovered this little giant book, first printed in 1908, when I read The Ancient Secret of the Flower of Life, its author mentioning The Kybalion several times. Written by the mysterious “THREE INITIATES” I got very curious…
The 7 Principles of Hermetic Philosophy
The entirety of it revolves around “The 7 Hermetic Principles”, ideas simple yet penetrating.… Read More
Happy Monday!
I’m giddy because I’ve spent all weekend reworking my site after I was dragged out of my meditation by persistent visions of the idea I’m about to share with you.
I’ve been thinking for a while about how to reach a wider group of positive altruists, those who want to make a difference in the world, and I saw it:
The database of geniuses
It dawned on me, as most of my good ideas do, when I was least expecting it…
So What is this?… Read More
Put on a seat belt, bib and helmet because if you’re like me, you’ll be reading this book drooling and nodding your head so violently you might hit a wall. And have someone photograph you. Your eyes may show up the sizes of plates.
It all started for me with a dream in which I met a man with a low-hanging ponytail of white hair.… Read More
Guest Post by Kim Roberts
Because you do.
I know, you hate that answer. So did I. But by now, you’ve probably figured out that there’s no such thing as a straight shot when finding your way in life. Four steps forward, eight steps back; three steps forward, and the ground gives way.… Read More
The word “tribe” used to literally mean a tribe – the source of our survival and joy as human beings – and it had roles, responsibilities: you had to pull your weight, relate and support.
Now we throw tribe around in the world of business, which is fine, unless we secretly mean “customers” and don’t know the difference.… Read More
I don’t know about you, but for me, this year’s winter solstice was intense. Not only was the end of the world chatter abound, but I found it hard to concentrate and get anything extremely mental done.
At first this was annoying. I had plans, tasks, to do lists, but when I stepped back and allowed whatever was happening to happen, I found myself relaxing, sticking my nose hard agains the Metro North train window and staring at the beautiful nature of the Hudson Valley as I sped home from my cousin’s house, crying for no reason at all.… Read More
In my work lately, I’ve been seeing the same questions arise:
I have this idea but I’m stuck. How do I continue?
Or
How do I know this is the right idea?
I understand these concerns. I like to get things done, so when an idea shows up, I want answers on how to implement, what structures are needed and the rest.… Read More
What do those people have that you don’t? There they are, running those mega successful businesses online. And you? Where are you at?
We respond “well” to things that hurt our feelings or remind us of things we don’t like or are unhappy with.
But I know you’re busting your hump with your new venture.… Read More
A standard has emerged with the popularization of online courses like Marie Forleo’s B-School (I went through it in 2011), that has had a side-effect many of you have probably seen: people’s sites start to look alike.
This is normal. People with a low budget and lack of design background look for the easiest way to start a site, which is to buy a WordPress theme and copy what works.… Read More
A lot of the people I work with start out asking me about design. They ask for color advice, layout and the like.
What most people don’t realize is that in order to have a lasting brand they have to start elsewhere first: at the core. Big brands know this, and they work it.… Read More
Client: Belinda Davidson
URL: http://www.belindadavidson.com
Location: Australia
It’s not often we come across a truly talented mystic. I can just stop there, right? You guys know what I’m talking about.
Well when I met Belinda Davidson, I was surprised and amazed: Not only in how connected she was but also in how grounded she was.… Read More
Where do you come from?
What is your family background?
What were your beliefs growing up?
Don’t think these affect your business?
Think again.
I work with many different people, from all types of backgrounds, with different types of businesses and business models, and one thing I come across a lot when working on Branding and Strategy is culture; the cookie cut business perspective does NOT work; imitating others does NOT work (ultimately); doing this makes people unhappy.… Read More
Many many people have an ideal in their mind: “I want to work and travel. It will be SO AWESOME!”
And in many ways this is true: no fluorescent office when all you need is sleep, no 8 blanket work-hours whether the work requires it or not… but for those of you who are not familiar with the lifestyle, here are some not so hot truths about travel-working that you should consider before heading out to the wilderness with your laptop.… Read More
I love all the struggle associated with running your own gig. And by “love”, I really mean “laugh at”, because things just don’t have to be that horrific, difficult, full of struggle and misadventures. Unless you want them, that is. (And most of us unconsciously do so end up receiving them regularly.)
The question I find driving most up-and-coming businesses (especially when they’re called to define, refine and solidify their ideas), is:
But HOW will it all work out???… Read More
I have been asked this A LOT, which makes sense because there are a number of associations with the word. People assume we’ll start designing logos as soon as we sit down.
NOPE.
Here’s how I see branding.
Branding is:
Coming up with a cohesive, consistent, all-encompasing vision for the purpose, direction and activities of the brand (aka business).… Read More
I just returned from Chris Gillebeau’s World Domination Summit, a wonderful gathering of like-minded service-centered entrepreneurs, and something kept coming up for me as I sat listening to people’s stories and meeting folks:
Humility.
It struck me that while I met many amazing, humble folks, many people have trouble hitting this beautiful mid-point in their work, and it’s a huge, vital piece of a successful business.… Read More
The necessary – written – parts of a site are fairly clear and straightforward, and YET, the devil’s in the details, right?
Right, let’s jump right in.
1. A clear statement of who you are and what you do
Wham bam, thank you ma’am. I get to your site, and I need to know right away what this is all about.… Read More
Competition is one of those things that sits in the back of your mind and says: “They’re better than you. How can you ever compete with them?”
In my experience, I find that you can’t and shouldn’t compete with “them”, and if you compete with anyone it should be yourself.
Do I sound crazy?… Read More
I work with a lot of entrepreneurs and start-ups who come to me with questions like: “How do I brand my business, as myself or as the product?”
The short answer? It completely depends.
I’ve put together some short question/answers to get your noggin going on this matter.
Are YOU the biggest asset?… Read More
© 2013 IGOTKAT // Nature photography in the banner © Greg Goodman
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